Learning From Mistakes
by Matthew J. Painter | Chief Learning Officer
People make mistakes. This is not an axis-shifting discovery of the
21st century; it's ancient. None of us are immune to mistakes, so why
does corporate America insist that employees avoid them entirely?
Because mistakes are common - and we know that mistakes can prevent
companies from reaching their goals - then companies should ask
themselves, "How do we foster an environment where mistakes become a
competitive advantage?" They can become advantageous when they're
expected, encouraged and unique, and when we learn from them,
self-identify them and can laugh at them.
Organizational-learning scholar Peter Senge, in his book The Fifth
Discipline, described a beer game. In the game, a retailer, wholesaler
and manufacturer of beer came into a simple, yet seemingly quite complex
game of supply and demand. Each stakeholder wanted to maximize profits,
so when demand grew, the retailer ordered more, the wholesaler became
back-ordered, the retailer ordered even more, and the manufacturer
couldn't keep up with demand. Logically, or even illogically, the
retailer kept trying to order more beer to keep the shelves stocked.
Demand had only risen once and leveled, not steadily increased. Each
person made a mistake.
Senge alludes to this as a systems mistake resultant from not
considering the system as a whole. Instead, each link in the supply
chain thought only about their individual piece of the larger whole.
This is a costly mistake that could have been avoided. It's also one
that all involved stand to learn a great deal from. These types of
mistakes, the ones that occur because of the system, are expected. The
participants here were thinking about their pieces of the beer puzzle,
and that's good, right? They can learn, however, to think about the
effects that their pieces have on the whole - and that's when mistakes
become competitive advantage. If we not only expect but also learn from
our mistakes, it becomes an advantage both for us and the organization
as a whole.
James Kouzes and Barry Posner discuss learning from mistakes in
their book The Leadership Challenge. They assert that if we can learn
from mistakes, then we can expect them or even embrace them. The key is
to understand that mistakes often drive success. Kouzes and Posner quote
former Apple executive Mike Markkula as stating, "I believe the overall
quality of work improves when you give people a chance to fail." They
go on to state that "failure breeds success" and challenge us to think
about our own mastery of work, sports and other skill-based activities.
We didn't become masters at them overnight. We had to make more than a
few mistakes for us to get good - really good. They highlight the
failures of some famous folks: Have you heard of Babe Ruth's strikeout
record? Or R.H. Macy's failures as a retailer? Mistakes are part of the
path to success. "Learning doesn't take place in the absence of
mistakes," Kouzes and Posner write. If
we don't have room for mistakes at work, how can the organization ever
reach its fullest potential?
Have you ever heard of a company actually encouraging mistakes? The
norm is expectation of perfection. But developing a corporate culture
where mistakes are not viewed negatively doesn't take a lot of practice
or skill. Getting to the point where people in the organization
self-identify mistakes may be more difficult, but this can be a natural
progression. In a culture that embraces mistakes, people will begin to
watch themselves, know the mistake then immediately begin to move on,
learn and try something new. This goes back to the foundation of
business: All businesses started out with an entrepreneurial spirit, a
risk, and likely because of mistakes, not in spite of them.
Inc. magazine's August 2007 cover story declared "Fun: It's the new
core value!" Fun at work isn't possible unless mistakes are understood.
This doesn't mean encouraging mistakes, mind you, but understanding
them and their nature. It means knowing that mistakes are part of the
process and working with employees to overcome them. If employees fear
retaliation for mistakes, morale declines and fun is no more. The
attention and energy focused on pointing out and reprimanding mistakes
can be better spent on creating innovation and value.
Competitive advantage from mistakes comes when stakeholders
understand and expect mistakes, foster an environment to learn from them
and invest in employee development. Embracing mistakes can engender an
organization-wide entrepreneurial spirit where employees are encouraged
to try anything. Understanding mistakes enhances workforce
self-awareness and knowledge transfer.
[About the Author: Matthew Painter is the system organizational
leadership degree program coordinator for National American University.]
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